Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
Consumer behavior is the way in which a person behaves when they are interested in something. Insights are the knowledge or understa
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
B2C is the marketing strategy for business-to-consumer companies. B2B is the marketing strategy used by businesses to sell products an
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
A decision to purchase something is anything but an easy one. Factors such as brand loyalty, price, and quality all play into the fina
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
Research influences decision-making in all sectors, but the research that is most relevant varies depending on the type of individual
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
To develop motivated, knowledgeable and experienced individuals and teams, employ a staff of "good" people who are educated about thei
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
HR is focusing its efforts on developing the skills, knowledge, and attitudes for life in a globalized economy.
HR has long been fram
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
Organizations that are well designed for change typically have a lower need for transition support and tend to experience less resista
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
Organizational design is the process of systematically identifying and addressing the most important aspects of organizational struc
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
This course provides students with an opportunity to make links between the role and function of HR, as well as emerging trends in h
Course: Pearson BTEC Levels 4 and 5 Higher Nationals in Business
The aim of this unit is to provide students with the opportunity for self- reflection, where they will recognize their own professio